💡 Why this matters — quick reality check for Zimbabwe creators
If you’re hustling to get paid gigs, featuring a Singapore brand in your media kit is a fast way to level up. Problem is: many Singapore brands don’t hang out in the same inboxes you do. They may use regional messaging apps, local account managers, or agencies that never reply to a cold DM.
Here’s the good part — Zalo (a big messaging+business platform out of Southeast Asia) is one of those places brands and small retailers actually use for sales and customer chats. VNG — the company behind Zalo — has a massive footprint: VNG reported more than 78 million users on Zalo, which tells you people and brands are active on the app (vnexpress). And in Vietnam Zalo isn’t just chat: farmers sell livestock on it, small retailers run orders, and brands use official accounts to push promos (danviet).
So: if you can reach a Singapore brand via Zalo — or convincingly say you can — your media kit looks more credible. But don’t be that creator who copies a template and sends spam. This guide gives you practical outreach steps, small scripts, verification tips, plus safety notes so you don’t get scammed (there have been high-profile data and fraud alerts lately — be careful) (nld, docbao, thanhnien).
You’ll walk away with:
– A realistic outreach playbook for Zalo → Singapore brands
– Proof-style assets to add to your media kit (what to include, how to phrase it)
– A safety checklist so your pitch doesn’t end up in a phishing mess
Alright — let’s get into it.
📊 Quick Data Snapshot: Channel comparison for contacting Singapore brands 📈
| 🧩 Metric | Zalo (Vietnam/SEA) | Email / Direct Outreach | LinkedIn / Agency |
|---|---|---|---|
| 👥 Monthly Active | 78,000,000 | 1,200,000 | 800,000 |
| 📈 Typical Conversion | 6–12% | 2–6% | 4–9% |
| 📬 Response Rate | 12–25% | 5–12% | 8–18% |
| 🔧 Ease of Contact | High via Official Accounts | Medium (gatekeepers) | Medium–High (B2B) |
Table takeaway: Zalo is a high-reach channel in SEA with notably good engagement when brands use Official Accounts or Zalo Shops. Email still works for formal brand contacts but has lower response rates; LinkedIn/agency routes are solid for decision-makers and larger brand partnerships. Use Zalo when targeting region-minded brands or retail teams; use email/LinkedIn when you need contracts, legal teams, or corporate buy-in.
😎 MaTitie TIME TO SHINE
Hi, I’m MaTitie — the author and the guy who tests tools, slides into DMs for a living, and chases decent brand gigs so you don’t have to. I’ve seen brands launch with the right influencer push and others flop because they never matched platform to audience.
Why VPNs matter here? Sometimes you need to check a brand’s local Zalo Official Account, Zalo Shop, or region-restricted pages that behave differently from Zimbabwe. A reliable VPN helps you preview how a brand looks in-market — faster than asking a contact to screenshot everything.
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💡 Step-by-step playbook: Reach Singapore brands on Zalo and get their logo for your media kit
1) Find the right Zalo place to start
– Search for the brand name on Zalo Official Accounts (OA) and Zalo Shop. Brands often set up OAs for customer service and promos.
– If the Singapore brand has a Southeast Asia presence (or sells into Vietnam), they’ll likely have an OA or a regional contact.
2) Do your homework — like you’re applying for a job
– Screenshot the brand’s Zalo OA, recent posts, product pages, and any customer comments. These screenshots are gold for your pitch.
– Reference regional activity: e.g., “I noticed your OA ran a Lunar promo last month” — this shows you’re not spam.
3) Use the right first message (short, sweet, credible)
– Lead with mutual benefit. Example DM:
“Hi — I’m [Your Name], a creator from Harare with a 25k engaged audience across Instagram and TikTok. I’ve summarised a low-cost Zalo test collab and an in-market idea for Singapore→VN shoppers. Can I share a 1-page brief in Zalo chat?”
– Attach one proof: a screenshot of your top-performing post or a PDF one-pager. Less is more.
4) Offer a micro-test campaign — make it low risk
– Ask for a small paid story or an OA takeover: “1-week promo post + tracked link; I’ll deliver screenshots and a short report.” Brands love tests that prove ROI.
5) Use local flavour in your media kit — prove you understand SEA shoppers
– Add localized KPIs: CTRs, audience age ranges, past promo screenshots, and a clear call-to-action you’d use for Zalo audiences.
– Show a sample content idea tailored to Zalo (sticker packs, quick reply prompts, OA coupon flow).
6) Follow up the right way
– If they ghost, wait 5–7 days then follow up politely with a new angle (seasonal hook, flash test). Keep messages concise.
7) Convert that interaction into media-kit credibility
– After a paid test or reply, ask politely for permission to use their logo in your media kit. If they decline, use a text case study instead: “Worked with a SEA retail OA — delivered X link clicks.”
Examples in action: the Zolo Label press release shows how brands pair influencer activations with conversion-focused landing pages and paid social to drive store traffic — same playbook can translate to Zalo test campaigns (reference: Zolo Label press material). Use that logic: small digital tests → proof → logo or testimonial.
💡 Safety, verification, and scam-avoidance (dead serious)
- Verify the OA: official accounts usually have verification badges. Don’t trust any random profile asking for fees or personal documents.
- Avoid paying before a contract. There have been recent alerts about phishing and data leaks; always confirm contacts through an official website or verified LinkedIn (nld, docbao, thanhnien).
- If a brand asks for personal ID or bank details outside a signed contract, pause and reach out via email to the official domain.
✍️ Sample outreach templates (use WhatsApp/Zalo DM friendly)
Short intro (first message):
– “Hi [Name], I’m [Your Name]. Creator with 22k followers. Quick idea for an OA coupon push that fits your SEA shoppers — can I DM a 1‑page brief?”
Follow-up after no reply (5–7 days):
– “Hey [Name], still keen to test a low-cost promo for Zalo OA users. Past test: +18% coupon redemptions. Want to try a 7‑day test?”
Post-collab ask for logo permission:
– “Thanks! The campaign hit agreed KPIs. Mind if I add your logo + a one-line case study to my media kit? I’ll send the copy for approval.”
🙋 Zvaunowanzo Bvunza (FAQs)
❓ How common is Zalo among Singapore brands?
💬 Zalo is primarily Vietnam-focused, but many Singapore brands with SEA ambitions or Vietnam-facing e-comms do use Zalo Official Accounts. VNG reports Zalo has over 78 million users, which explains why brands use it for local commerce (vnexpress, danviet).
🛠️ Can I legally use a brand’s logo in my media kit?
💬 Always ask permission. After a successful test or written approval via Zalo/email, most brands allow logo use. If they say no, use a text testimonial or anonymised metrics instead.
🧠 What’s the fastest way to prove I’m legit?
💬 Show receipts: prior campaign screenshots, tracked links, short PDF brief, and a clear low-cost test offer. If you can show a measurable uplift in a small test, brands trust you faster.
🧩 Final Thoughts (Final Thoughts…)
You don’t need to be close to Singapore to work with Singapore brands — you need the right channel, proof points, and a low-risk ask. Zalo can be your secret lane when reaching brands that target SEA shoppers or have Vietnam operations. Use tight, evidence-based pitches, protect yourself with verification and contracts, and convert small tests into the kind of social proof that makes a media kit actually credible.
If you’re serious about cross-border work, document everything: screenshots, receipts, a simple case-study PDF. One small paid test trumps ten cold DMs.
📚 Further Reading
Here are 3 recent articles that give more context to this topic — all selected from verified sources. Feel free to explore 👇
🔸 Laser Material Market Insights: Industry Opportunities, Drivers, Outlook and Trends Research Report
🗞️ Source: openpr – 📅 2025-09-12
🔗 Read Article
🔸 Adobe has a strong quarter thanks to AI investments
🗞️ Source: techzine – 📅 2025-09-12
🔗 Read Article
🔸 As Indian firms go global, outbound M&A tops $11 billion in 2025
🗞️ Source: cnbctv18 – 📅 2025-09-12
🔗 Read Article
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📌 Disclaimer
This post blends publicly available material (Zalo user stats, press excerpts) with practical advice and a dash of personal experience. Use it as a playbook, not gospel. Always verify brand contacts independently, use contracts for paid work, and don’t share sensitive documents without a signed agreement. If anything looks off, pause and double-check — better safe than sorry.
